Ashton has over 20 years’ experience in private practice and in-house legal roles for major law firms, local government and media/sports marketing agencies. He has also gained hands-on commercial, marketing and brand experience working in a range of non-legal roles for a UK media company (managing the commercial rights to the world’s most successful game show “Who Wants To Be A Millionaire”), the event organiser of the 32nd America’s Cup in Valencia, Spain (managing the international event sponsors and TV/digital rights holders) and a UK sports consultancy (managing the host city procurement for the upcoming editions of the Volvo Ocean Race and the FEI World Equestrian Games).

Ashton returned to New Zealand in late 2012 and is a Senior Associate in the commercial department of one of the countries most respected law firms, Simpson Grierson.

True North benefits from Ashton’s exceptional ability to relate to our customers and direct the development of our services.

Neil’s wealth of talent and vision ensures we continue to support our clients with leading information-related technologies.

Neil is Chief Product Officer at Endace, a global leader in design, development and support technology. He has also been General Manager at Modempak and COO for Provenco Cadmus. With his engineering and product design background, Neil has crafted and led solutions in the telecommunications industry, including Telecom and Vodafone. Neil was also General Manager Services for Ericsson.

Financial and sales management skills combined with leadership of a highly experienced team of specialists.

John’s career started in business management, then territory manager for Mercedes-Benz (UK) and post-graduate accountancy qualification led to 11 years in General Manager roles; 5 years with Volvo New Zealand and 6 years with Trio Group.

John thrives on being truly involved in our customers’ businesses, learning their issues and determining ways that we can support and influence their success.

Few other roles offer the opportunity to work closely with so many leading brands. He focuses on the service delivery and development of existing customer relationships, and the securing of new ones.

John has proven talent designing the structure and implementation of outstanding solutions.

With over 25 years of supply chain and logistics management experience, Mike brings a wealth of experience to his peers at True North. He began his career managing the spare parts division at Wang Computers NZ a leading American IT company, moving up to over the year to National Logistics Manager at Gen-i. He has also held various specialist roles (Logistics Manager, Materials Management and Supplier Relationship Manager, Senior Sourcing Specialist) with, Trio Group, Vector and Spark.

CILT certified from Massey University, his focus and energy is directed into developing logistics solutions that add value to customers through efficiencies and cost effectiveness throughout the supply chain. Mike understands the value a well-run logistics operation brings to a company in providing positive experiences through exceptional customer service.

For Mike, there is no compromise around Health and Safety. His key focus in the warehouse environment is ensuring all work is conducted safely and zero harm to everyone is the goal for his staff.

With 16 years in the print industry, Rachel is passionate about print management. Clients benefit from her strategic print management skills in all areas of marketing, print on demand, stock and inventory consolidation, management, and reporting.

A qualified Product Designer, Rachel has touched on all areas of the print industry – from print manufacturing, managing design studios in advertising agencies, to GM in print management.

Rachel has pulled this experience together to drive successful new business implementations for many major organisations.